For centuries, the Syrian city of Aleppo has been synonymous with one of the world’s most treasured skincare traditions—handcrafted soap made from pure olive oil and laurel oil. Known as the world’s oldest soap, Aleppo soap has been passed down through generations, carrying with it a legacy of simplicity, purity, and respect for nature. Today, this tradition finds new life with Leppure Soap, a brand born from Aleppo’s heritage and reimagined in Dubai for the modern world.
The Roots of Authenticity
Aleppo’s soap-making craft dates back more than a thousand years. Artisans perfected the balance of two essential ingredients: olive oil, to deeply nourish and hydrate, and laurel oil, to soothe, heal, and protect the skin. What made Aleppo soap unique was not just its natural formulation, but also the philosophy behind it—soap that was as kind to the environment as it was to the skin.
At Leppure, we honor this timeless craft by staying true to its essence. Every bar we create is inspired by Aleppo’s simplicity: no synthetic fragrances, no harsh foaming agents, no unnecessary additives—only what your skin and body truly need.
The Dubai Chapter
When Leppure took root in Dubai, our vision was clear: to blend heritage with conscience. Dubai is a city where cultures, ideas, and lifestyles meet. We wanted to bring Aleppo’s age-old soap-making wisdom into this modern hub while staying faithful to sustainable, ethical practices.
Our soaps are handcrafted in small batches, ensuring quality and care in every bar. We source responsibly, choosing natural oils and ingredients that are gentle not only on your skin but also on the planet. By producing in Dubai, we are able to share Aleppo’s timeless legacy with a global community—bridging tradition and innovation.
A Conscience in Every Bar
For us, soap is not just a cleansing product; it’s a statement of values. That’s why Leppure Soap is committed to:
Pure Ingredients – olive oil, laurel oil, and natural botanicals that nourish and protect.
Eco-Friendly Craft – no parabens, no sulphates, no artificial fragrances, and zero plastic packaging wherever possible.
Ethical Responsibility – honoring the artisanship of Aleppo while adapting to responsible production in the modern age.
Holistic Wellness – soap that supports sensitive, dry, and everyday skin, restoring balance naturally.
Beyond the Bar – A Symbol of Care
Each bar of Leppure Soap is more than just skincare; it is a bridge between history and the present, between culture and conscience. From Aleppo’s ancient souks to Dubai’s bustling avenues, our journey is about keeping traditions alive while embracing a sustainable, mindful future.
In a world overflowing with chemical-laden options, we stand firm in our belief: true luxury is simplicity. With Leppure Soap, you’re not just cleansing your body—you’re participating in a story of craft, care, and conscience that spans centuries.
